The Key to Successful English Essay Topics for College Students

The Key to Successful English Essay Topics for College Students The One Thing to Do for English Essay Topics for College Students Due to how our writing crew is really large, we can offer academic assistance with nearly every topic conceivable. English language classes usually expect a lot of writing. Fortunately our team is made up of professional writers which possess the capability to make remarkable content for you. Our writing team includes experienced pros with various academic backgrounds and they're always prepared to work for you. Experienced and attentive When you seek the services of an expert essay writer at our service, you obtain an opportunity to cooperate with an individual, who has an amazing educational background. Although some say no cost public transportation would assist the environment and cut back traffic, others think totally free public transportation is too pricey, and the government can't afford to cover it. The service normally has a group of professional writers in various subjects, so you're going to be in a position to get the one that you demand. Safety and anonymity When you purchase an essay from us, you don't need to fret about your privacy. Up in Arms About English Essay Topics for College Students? Apparently, a fraud essays help service doesn't want you to have an option to reach them after being robbed. In the event you seek an internet service to provide you the ideal essay topics in English, we're here to be at your services. If you believe that you require assistance wit h your written assignments it is preferable to ask for skilled help from online writing service. Absolutely free amendments As the ideal essay writing service, we would like you to feel absolutely happy about your purchase. The Basic Facts of English Essay Topics for College Students In the modern society, gender means a lot more than it used to. Attempt to consider what age is excellent for students to date with one another. Some feel parents ought to be allowed to provide permission for their minor children to have tattoos, because they are making the decision for their own children. The Good, the Bad and English Essay Topics for College Students When you are finished with your essay, you must not merely check it for spelling and grammatical errors, but nevertheless, it also has to be checked for logical fallacies. Writing an excellent persuasive essay is not an easy job, however, it's achievable. It's important to select debatable argumentative essay topics as you need o pposing points that you could counter to your own points. Moral argumentative essay topics are a few of the simplest to get carried away with. Instead of just immediately writing about your argumentative essay topic, you first have to think about what you're likely to put back on your paper through a procedure of brainstorming and pre-writing. The multiple topics might be found, for instance, in the dissertation abstracts international database. Thanks to the correct selection of presentation style and a thorough understanding of the goals you wish to attain in your essay, there are plenty of categories essay themes may be broken into. When prior brainstorming is finished, you can begin drafting your essay. Try out another topic and do the identical 5-minute writing test till you locate a topic you know it is easy to write on. If you get to select your own topic, that's terrific. Researching the topic permits you to find out more about what fascinates you, and should you pick something you really like, writing the essay will be more enjoyable. Perhaps, you believe that now you must sit and produce the very best essay t opics by yourself, which could take lots of time and energy. Obviously, it's so much better when a student is supplied a freedom to pick the subject of their essay. Remember your final grade significantly is dependent upon the topic. You could possibly be given the topic straight away by your professor, or maybe you be free to decide on the topic yourself. For instance, you can select a topic for elementary, middle, or higher school. Remember that you may make funny argumentative essays if you do a few things. Nobody told you that college life will be easy. One of the greatest strategies to change anybody's mind is with an emotional investment. Well, the reply isn't too obvious here. The Bizarre Secret of English Essay Topics for College Students It has never been simpler to obtain inspiration and tips for your next school assignment than at TopicsMill! Conventional classes require students to attend class at a particular time and in a particular site. College is a time for students to concentrate on courses that are particular to t he student's career targets.

Women s Rights By Margaret Brent - 1213 Words

Women’s rights did not officially begin to be a problem until 1848. Many believe that it’s been a problem from at most the 1600’s. Colonial women didn’t give a thought about their rights, but there were some female political leaders. Margaret Brent, a woman who had been given power-of-attorney from Lord Baltimore. Judith Sargent Stevens Murray, the writer of the United States’ first feminist theory. â€Å"Will it be said that the judgment of a male of two years old is more sage than that of a female the same age? I believe the reverse is generally observed to be true. But from that period what partiality! How is the one exalted and the other depressed†¦. The one is taught to aspire, and the other is early confined and limited.† By the late†¦show more content†¦They couldn’t have a public voice and once a man married a woman he got all her rights (legal concept of coverture). If a woman wasn’t married most of the ti me she had to give her earnings and control to legal affairs to male relatives. Woman started becoming abolitionists and even though they were part of the start of the anti-slavery movement, in 1830 the rise of an organized movement to abolish slavery in the United States. Women found they now couldn’t do anything to help. That led abolitionist women to begin to defend their right to speak in public and discuss thoroughly during petition drives. All throughout the 1850’s more and more people joined the women s rights movement, and it was in the abolition movement that women first learned to organize, to hold public meetings, and to conduct petition campaigns. As time went on state legislatures began to act favorably to woman’s influence and petition efforts for reforms in property law. By 1860 fourteen states passed a form of women’s property laws, for example New York legislatures passed the Married Women’s Property Act. The law gave married New Y ork women all economic rights they demanded, but still refused the women the right to vote. May 1866, the eleventh women’s rights convention was held. At the convention, they decided to create the American Equal RightsShow MoreRelatedWomen s Suffrage : A Dark Imprint On The Historical Backdrop Of The United States893 Words   |  4 PagesWomen s Suffrage is a matter that can be within one s control, and without much of a stretch be viewed as a dark imprint on the historical backdrop of the United States. The events leading up to women s having the right to vote endeavors many turning points, however, the end isn t all so bad. In this particular piece of writing, I will examine many scenarios, accompanying noteworthy significant figures included in the women suffrage. The initially documented example in American history whereRead MoreWomens Rights Movement1336 Words   |  6 PagesWomen’s Rights Movement Women’s Suffrage is a subject that could easily be considered a black mark on the history of the United States. The entire history of the right for women to vote takes many twists and turns but eventually turned out alright. This paper will take a look at some of these twists and turns along with some of the major figures involved in the  suffrage  movement.   The first recorded instance in American history where a woman demanded the right to vote was in 1647. Margaret BrentRead MoreWomens Suffrage1114 Words   |  5 Pagesmark on the history of the United States. The entire history of the right for women to vote takes many twists and turns but eventually turned out alright. This paper will take a look at some of these twists and turns along with some of the major figures involved in the suffrage movement. Womens Suffrage Background The first recorded instance in American history where a woman demanded the right to vote was in 1647. Margaret Brent, a property owner in Maryland wanted two votes in the newly formedRead MoreAmeric A Great Success For The Europeans1285 Words   |  6 Pagesindentured servants and even some women gained the right to conduct business and own property. Unfortunately Europe s gain harmed the Native Americans greatly. Their population was decimated and they were pushed from their homes to make room for new settlers. Though many benefitted, many were also harmed. Unlike most of history, colonization helped many women gain more rights and respect. In order to have an equal gender ratio, England sent â€Å"tobacco wives† (women sent to marry men in the colonies)Read MorePast, Present, And Future Of Sonia Sanchez2199 Words   |  9 Pages In the whole course from the beginning to the end of this book, this collection enforces the beauty and the fierce character of the author, as I will try to show you in this essay. It also brings to life past, present, and possible future of the women presented by Sonia Sanchez. Sonia Sanchez was born Wilsonia Benita Driver on September 9th, 1934 in Birmingham, Alabama. A year later, her mother, Lena Driver died. Nine years later, Sonia and her sister moved to Harlem to live with their father,Read MoreHow Did The Women s Suffrage Movement Change Societies View On Women?3180 Words   |  13 PagesNovember 2014 How Did the Women’s Suffrage Movement Change Societies View on Women? Introduction Societies view on women has changed drastically over the past few centuries. During the eighteenth century, women were looked down upon and were treated poorly and unfairly. They had far less rights than men did at the time. They could not vote, could not receive formal schooling and could not hold any political positions. Women were seen as pathetic humans who could not work laborious jobs and were onlyRead MoreEssay on Women Authors of the 19th Century3166 Words   |  13 PagesWomen Authors of the 19th Century Some of the most influential women authors of all time lived in the 19th century. These women expressed their inner most thoughts and ideas through their writings. They helped to change society, perhaps without knowing it, through poetry, novels, and articles. Emily Dickinson, Harriet Jacobs, Kate Chopin, Louisa May Alcott, and Elizabeth Oakes Smith are the best-known controversial and expressive women authors of their time. On December 10, 1830 a poet was bornRead More The Abortion Issue Essay4786 Words   |  20 Pagesto them. The consequences would be monumental for those who have a stake in a resulting decision. Women’s rights, first and foremost, would be affected because many women in the pro-choice movement believe this decision is a reflection of the amount of power the government should have over the individual, women in particular. They would take the results as a major setback in the women’s rights movement should abortion become illegal. Pro-life groups see this as a moral debate over life, with the eliminationRead MoreStrategy Management18281 Words   |  74 PagesConfirming Pages STRATEGIC MANAGEMENT: CONCEPTS AND CASES Published by McGraw-Hill/Irwin, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY, 10020. Copyright  © 2013 by The McGraw-Hill Companies, Inc. All rights reserved. Printed in the United States of America. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill CompaniesRead MoreWage and Salary Chapter 112487 Words   |  50 Pagesmean the same thing to everyone. Yet how people view compensation affects how they behave at work. Thus, we begin by recognizing different perspectives. Society Some people see pay as a measure of justice. For example, a comparison of earnings of women with those of men highlights what many consider inequities in pay decisions. The gender pay gap in the United States, after adjustment for differences in education, experience, and occupation, narrowed from 36 percent in 1980 to 12 percent in 2003

Brand Strategy and Development

Question: Discuss about the Brand Strategy and Development. Answer: Introduction The main aim of the report is to analyze and discuss the brand strategy of Webgate managed services AG that is a spinoff of webgate consulting a subsidiary of IBM group. The report summarizes the methods used by the organization to develop the brand name. Social media and digital marketing plays an important role in promotion of the product. The use of facebook and twitter is widening and is widely used by the organization to promote the product. Core market segments of the company are identified by the managers in an organization so that they are able to develop the plan that targets the customers. Competitors play a vital role in determining the brand position of the company (Gerrath and Leenders 2013). Brand strategy is development of a marketing plan that is developed for long term in order to achieve goals and objectives of the firm. A business plan should be such that it caters to the needs of customers as well as employees. The brand strategies are developed in such a way that it is able to achieve competitive advantage in global world. Webgate is a software architecture company that is responsible for developing softwares for customers. Its clientele include a group of small corporate houses, Non Governmental organizations and innovative companies. The company has collaborated with IBM to provide information and connect with experts and people. Webgate managed services is a stock corporation that was founded in the year 2015 (En.webgate.biz 2016). The main aim of the company is to achieve the top most position in the stock market so that it can compete with its competitors. The management team is divided into various divisions such as managed server, system administration, helpdesk and remote monitoring system. It is a public limited company under the Swiss law. The main aim of IBM business partner is to expand its business. Webgate Managed services AG is an IT firm that deals in computer related services. It is a start up firm that is a subsidiary of Webgate consulting services. The responsibility of the company i s to resell the softwares developed by IBM (Docplayer.net 2016). Summary of brand strategy Brand strategies are the marketing plan that is used to achieve the long term objective of the organizations. The strategy ensures that it fulfills the needs of the customers and keeps in mind the emotions and interests. Brand strategies determine the position of the organization in the market. In order to develop a brand strategy it is essential for the company to know the purpose of the organization so that the strategies can be formed accordingly (Aaker and Joachimsthaler 2012). While developing strategy it is essential to maintain consistency, consider the emotions of the customers and be flexible. A good strategy is one that is flexible in nature so that it can be used in any situation. Employees are the essential part of the organization and should be involved in decision making. The company operates in an IT sector to support the infrastructure building. The company operates 24 x 7. It extends its services to large and global customers as well. The main aim of the company is to provide the best services to its customers by developing software that can be used by architectural firm in infrastructure building. While developing a brand strategy it is essential for the firm to analyze the macro and micro factors that affect the business. Webgate managed services is a newly established organization that needs a strong brand development in the global world (Shapiro and Varian 2013). Webgate managed services helps the infrastructural firms mitigate risks during the time of phase out that requires resources and knowledge. The main aim is to provide best IT services for good project management. The main strategy of the firm is to use hire the best professional tem for the product development so that they can provide a good service to its customers. Customers play an important role as its main customers are the architectural corporate. It is a hundred percent subsidiary of webgate consulting services AG that is responsible for proving modern database for infrastructural development. The company is located in Switzerland (Kotler et al. 2015). The company can manage and market its service through proper campaigning and developing a marketing plan. There are various forms of marketing strategies that can company can use to establish and promote its brand. This includes marketing through advertisement, industry events, new letter, telemarketing, direct mail and email marketing. The marketing of managed services helps in increasing the satisfaction of customers as it improves the operational efficiency. Developing a proper strategy also reduces the cost of IT provision. Before marketing its managed services the firms must identify the target market at the first place (Clancy, Berger and Krieg 2013). Then the next step is to prepare an effective marketing list and create a compelling message to attract the targeted customers. A proper budget needs to be set by the organization so that it can use the methods of promotion accordingly. The firms must first set a short term goals in order to test whether the marketing plan is work ing or not. The goals can be expanded if the marketing strategy works. Core market segments Market segmentation is the division of broad market segment into smaller target markets. The target markets and countries whom the company wants to sell its product to is divided on the basis of the common needs, interests and prospective. It is not possible for any firm to market its product in the entire country. Hence it is essential to divide the broad market into small segments. Marketing segmentation helps in identifying the target market and positioning (Cross et al. 2015). Core market segments are of various types. It is divided on the basis of following criteria. Geographic segmentation- the target market is segmented on the basis of place, region or country. The segmentation is so done that the target customers belong to same place or country so that it is easy for the marketers to identify the needs of the people to promote the product. For example, Webgate managed services AG will target the clients of Switzerland and a nearby so that it is easy to promote and manage the service (Jefferson and George 2014). Demographic segmentation- segmentation that is based on gender, age, income, career and education falls under this category of market segmentation. For example, Webgate managed services AG will target those clients of firms that have high education level and a knowledge on IT and architecture. High income group will be preferred as the services provided by the company are expensive in nature that can be afforded by rich people. Their main clients are corporate firms that deal in infrastructural development. Behavioral segmentation- segmentation is on the basis of attitude, response and lifestyle. The organization will target the clients that are user friendly, computer friendly and loyal in nature. Psychographic segmentation- segmentation based on attitudes, beliefs, lifestyles and religion is categorized under psychographic segmentation. The marketers identify the behavior that affects the personal activities. For example, Webgate managed services AG will develop software according to the needs of the different firms according to the services that they provide for developing infrastructure. It greatly depends on the behavior of the organization (Jefferson and George 2014). Cultural segmentation- segmentation based on the culture and religion of people is cultural segmentation. It includes cultural origin and dimension including the thinking of society and entire community. In case of an IT firm cultural segmentation does not lay any role as the services and information provided by the company is for all the consumers and clients. There are various indicators that helps the company determine as to on which basis should they segment the target market. The three main clients of target markets of Webgate managed services AG are Archroma that is an industry famous in chemicals and colorants. The second customer is Projections 2015 that is a social research extrapolations and the third is Ricoh Scheweiz that is a trading firm. Hence, it is worth noting that the company aims at broadening its prospects. It not only targets a single type of industry or firm but diversifies its choices. The company has diversified its range of choices from trading firm to chemical firm. Hence the company targets an architectural form that uses softwares to provide infrastructural services to its customers. The company is also involved in solving the query of customers by providing 24 x 7 services (Carroll et al. 2014). Brand positioning Brand position is a strategy that helps in identifying the position that the brands hold in an international market. Segmentation, targeting and positioning is a three way process where the firms identify the types of customers that exist. Then it chooses the target group among those customers that it wants to provide its service. The third is implementation stage that helps company determine its position. It basically explains the relationship that the firm holds with its customers. It is essential for the firm to target the customers that is loyal so that the firms dont lose their position when new brands enter the market (Kumar and Kim 2014). The strategy is developed to achieve competitive advantage so that they can maintain top position in the global market. There are four main factors of brand positioning. These include price, promotion, distribution and competition. There are two ways of formulating brand positioning strategy. First is promoting the brand name through customer and the second is establishing brand name with the help of competitors. There are various firms that are indulged in selling computer related services (Schlegelmilch 2016). Its biggest competitor is IBM that is international business machines Corporation, a consulting firm indulged in developing softwares that offers a wide range of consulting services. The company has an estimated sale volume of 1.56 U.S. million dollars and is engaged in employing very few employees. The competitors of the organization have lower sales volume and also employ more people than that of Webgate managed services AG. The other competitors of the organization are Agile Experts Gmbh that has an estimated sale volume of 577,172 dollars and has four employees working. Freo Switzerland Ag also has an estimated sale volume of 577,172 dollars that employs two people in its firm (Singh et al. 2014). The main difference between IBM and Webgate managed services Ag is that IBM targets its customers that have geographic distinction in New York while Webgate targets customers of Switzerland. The main strategy of IBM is to differentiate its product and services from that of its competitors in terms of quality. It believes in providing high quality goods and services to its customers so that it is able to attract loyal customers. The quality and design that the company produces helps the organization maintain position that it has achieved (Wedel and Kamakura 2012). The selection of target customers should not be restricted to one particular field nor should it be too broadened. An unnecessary promotion of its brand creates a negative impact on its customers. The product and services that the company provides should not be hyped as it creates a negative image. Establishing a clear mission and vision is essential for the organization as it helps them set a target and formulate effective strategy (Kuuru and Tuominen 2016). A good positioning strategy follows several steps that include drafting a positioning statement, competitor analysis, determining current position, and developing a unique idea to position its brand. There are various ways to analyze the strategies that the competitors use in order to achieve competitive advantage. This includes Porters five forces that are analyzing supplier power, buyer power, and competitive rivalry, threat of substitution and threat of new entry. The positioning strategy should be simple and keep in mind the emotions and interests of all the people attached with the firms be its stakeholders, customers or employees (Santos-Vijande et al. 2013). Role of social media in promotion The advancement of technology has encouraged a new way of promotion that is through the internet. Social networking sites such as facebook and twitter helps in maintaining a competitive edge. Promotion of any goods and services is essential to make the consumers aware of the product and services. Social media is also used to promote its brand image. Since social media helps in getting respond and feedback of the customers the organizations can know the view that they hold in the market so that they can work on it. Issues of the products and services can be known by the organization (Goh et al. 2013). A consumer appreciates consuming those products and services for which they can leave a feedback. It is the responsibility of the organizations to respond to their queries in a positive way and try to solve the query. This helps in maintaining brand loyalty. Many online e commerce sites have also been launched where the products and even the services are available online. Webgate managed services AG; a computer service provider is active in various social media sites such as facebook, twitter, XING and LinkedIn. The sites are used by the company to advertise the services that it provides so that customers and clients are aware. The main aim of advertising the services is to achieve the goals and objectives of the organization and to increase the sales volume (Singh et al. 2012). The website of Webgate managed services AG includes the vision and mission of the company so that the employees and even the customers are aware of the companys image. Since Webgate managed services AG is a startup firm promotion of the services is important as the customers are not aware of the organization. It is essential for the organization to promote the services that it provides to the target group such as corporate firms and architectural that is involved in infrastructural building. The relationship with customers also becomes stronger through the use of social media (Ward and Peppard 2016). In an IT firm it is not only essential to promote its services through advertisement but it is essential for the organizations to advertise its success stories of the projects that it has worked on. It is essential for the firms to acknowledge the efforts that have put on. The logo and other things should be so chosen that it is professional in nature. Brand awareness is necessary that can be created by using social media and other online activities. There are various companies that help in promoting services (Okazaki and Taylor 2013). With the help of these professional companies promotion of products and services become better. Startup firms should concentrate mainly on two things that is developing a good quality product and services and promoting the organization so that it is able to achieve competitive advantage over its rivals. Communication is one of the key tools to promote information technology services and products. The information and advertisements promoted should be we ll surveyed and researched (Wu et al. 2013). Impact of digital marketing on brand Promotion of commodity to the target market through the use of digital tools is known as digital marketing. The main objective of promoting its product through digital marketing is to increase the volume of sale, the number of customers and to make the consumers aware of the product. Digital marketing is the term used to promote its products and services to its customers using various digital tools such as the internet, social media, report, and news. The key objective is to promote brands, build customer loyalty, and build preference and engaging with clients. Digital marketing is also known as online marketing (Leeflang et al. 2014). It is the most preferred set of the marketing strategy used by the customers to access information. The growth of competitors makes it necessary for the organizations to promote its product. Digital marketing not only helps the marketer promote its product, but they can also get valuable feedbacks from its client. There are various tools of digital marketing such as: Creation of website- The industry can create attractive websites of the company stating the entire information of the activities and services provided by them. The website of the company includes the information of the clients of the company so that the other clients can know the type of customers the company deals with. The customers can also get review about the service of the company from the clients (Ryan 2014). Social media- social media sites such as facebook and twitter can be used to post advertisement of the services that the company provides to its customers. A new trend has been where a facebook page is created by a firm or company to promote its product. The page has all the information of the company and the services that it provides (Okazaki and Taylor 2013). Search engine marketing and Blog- This includes maintaining mobile friendly applications and information that is user-friendly and easy to access. All the informations are accessible through these applications itself. Various blogs are also available in the internet that is written by a team of experts. Blogs helps in giving direction to the organization as well as customers (Srivastava 2016). News channels- another way of promotion of service through use of television and internet. The advertisements and posts can be made available in news channels (Srivastava 2016). Digital marking is an innovation in technology that is gaining a wide range of popularity and is used by the maximum organizations in the new era. The main benefit of using social media as a way of promotion is that it sis cost effective in nature and also easy. Managers do not have to spend more time in promoting the products as it is a short process (Ryan 2014). Conclusion Webgate managed service is a startup company that was just founded in the year 2015. It is engaged in employing very few people. Hence it is essential for the firm to develop an efficient market plan so that it is able to achieve competitive advantage over its competitors that are already established in market. Webgate is a computer related service provider that provides its services to architectural firms for development of infrastructure. The main aim of the report was to develop a brand strategy that helps the firms determine the position that they hold in the market. There are various techniques that the organization uses to promote its product. Use of social media is increasing. The company has registered its website on various social media websites such as facebook, twitter and other websites. Role of digital marketing is increasing and the main reason is advancement in technology. Digital marketing is an innovation in technology that is gaining a wide range of popularity for t he promotion of the product. Internet is taking over peoples lives. Identifying a proper market segment is essential as the whole marketing plan depends on that itself. Effective brand strategy is a key to success especially in case of startups. References Aaker, D.A. and Joachimsthaler, E., 2012.Brand leadership. Simon and Schuster. Carroll, J., Davidson, P. and Lakshmanan, T., Go Daddy Operating Company, LLC, 2014.Website content optimization for target market. U.S. Patent Application 14/309,826. Clancy, K.J., Berger, P.D. and Krieg, P., 2013. Problems with derived importance measures in brand strategy and customer satisfaction studies.Indian Journal of Marketing,43(1), pp.5-13. Cross, J.C., Belich, T.J. and Rudelius, W., 2015. How marketing managers use market segmentation: an exploratory study. InProceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference(pp. 531-536). Springer International Publishing. Docplayer.net. (2016). WebGate Managed Services. [online] Available at: https://docplayer.net/8068704-Webgate-managed-services.html [Accessed 21 Jul. 2016]. En.webgate.biz. (2016). WebGate builds excellent solutions | WebGate. [online] Available at: https://en.webgate.biz/ [Accessed 21 Jul. 2016]. Gerrath, M.H. and Leenders, M.A., 2013. International brand strategy and mode of entry in the services sector: Lessons from the financial crisis.Journal of Strategic Marketing,21(1), pp.48-67. Goh, K.Y., Heng, C.S. and Lin, Z., 2013. Social media brand community and consumer behavior: Quantifying the relative impact of user-and marketer-generated content.Information Systems Research,24(1), pp.88-107. Jefferson, D.A. and George, B.P., 2014. Creative market segmentation process, global positioning, global product design and successful global brands. Kotler, P., Burton, S., Deans, K., Brown, L. and Armstrong, G., 2015.Marketing. Pearson Higher Education AU. Kumar, A. and Kim, Y.K., 2014. The store-as-a-brand strategy: The effect of store environment on customer responses.Journal of Retailing and Consumer services,21(5), pp.685-695. Kumar, N.S. and Zia, M., 2016. A Three Dimensional Vertical Differentiation Model: Implications for Segmentation, Targeting and Positioning.Targeting and Positioning (April 3, 2016). Kuuru, T.K. and Tuominen, P., 2016. Creating a conceptual framework for corporate brand positioning. InBusiness Challenges in the Changing Economic Landscape-Vol. 2(pp. 177-195). Springer International Publishing. Leeflang, P.S., Verhoef, P.C., Dahlstrm, P. and Freundt, T., 2014. Challenges and solutions for marketing in a digital era.European management journal,32(1), pp.1-12. Okazaki, S. and Taylor, C.R., 2013. Social media and international advertising: theoretical challenges and future directions.International marketing review,30(1), pp.56-71. Ryan, D., 2014.Understanding digital marketing: marketing strategies for engaging the digital generation. Kogan Page Publishers. Santos-Vijande, M.L., del Ro-Lanza, A.B., Surez-lvarez, L. and Daz-Martn, A.M., 2013. The brand management system and service firm competitiveness.Journal of Business Research,66(2), pp.148-157. Schlegelmilch, B.B., 2016. Segmenting Targeting and Positioning in Global Markets. InGlobal Marketing Strategy(pp. 63-82). Springer International Publishing. Shapiro, C. and Varian, H.R., 2013.Information rules: a strategic guide to the network economy. Harvard Business Press. Singh, J., P. Kalafatis, S. and Ledden, L., 2014. Consumer perceptions of cobrands: The role of brand positioning strategies.Marketing Intelligence Planning,32(2), pp.145-159. Singh, J.J., Iglesias, O. and Batista-Foguet, J.M., 2012. Does having an ethical brand matter? The influence of consumer perceived ethicality on trust, affect and loyalty.Journal of Business Ethics,111(4), pp.541-549. Srivastava, R., 2016. Measuring the effectiveness of the communication strategy by using Brand Score Techniquea practitioner Study.Measuring Business Excellence,20(3). Ward, J. and Peppard, J., 2016.The Strategic Management of Information Systems: Building a Digital Strategy. John Wiley Sons. Wedel, M. and Kamakura, W.A., 2012.Market segmentation: Conceptual and methodological foundations(Vol. 8). Springer Science Business Media. Wu, C.S., Huang, Y.T. and Cheng, F.F., 2013. Popular Online Promotion Strategies among Different Industries. InDiversity, Technology, and Innovation for Operational Competitiveness: Proceedings of the 2013 International Conference on Technology Innovation and Industrial Management(pp. S1_75-75). ToKnowPress.

Scopes Monkey Trail Essays - Philosophy Of Religion,

Scopes Monkey Trail A group of scientists got together and decided that mankind had come a long way and no longer needed God. They picked one scientist to go and tell Him that they no longer needed Him. The scientist walked up to God and said, God, we've decided that we no longer need you. We are able to clone people and do other miraculous things, so why don't you just go on and get lost. God listened patiently to the man and after the scientist had finished talking, God replied, Very well, if you think you no longer need Me how about this? Let's have a man making contest. The scientist replied, OK, great! But God added, Now, we're going to do this just like I did back in the old days with Adam. The scientist confidently responded, Sure, no problem. He bent down and grabbed himself a handful of dirt. God lovingly looked at him, grinned, and said, No! You get your own dirt! Just as the scientist was blind to the fact that there would have been no science without God, we realize that religion cannot be explained without the help of science. In other words, science without religion is lame, religion without science is blind. Without God science would never have started. There are too many holes in the story of evolution for it to be believable without adding in divine intervention at some point. It is a far stretch to say that Humans, the most complex things on the face of the earth, evolved from a simple singled-celled organisms. Without some place where God comes in and breaths life into the human, there is no way it is possible. In the same way, science is the main area where humans have the freedom to think and explore the nature of everything from human origin to the composition of the atom. Religion must also realize that science gives us a lot. The people in the Scopes Monkey trial were unwilling to accept science as a way to explain the origin of the human species. I dont think that the teachers goal was to turn his pupils away from religion. He just wanted to show him that there are other things to take into consideration. Just as religion is the only way to do and explain some things. Modern medicine is a perfect example of this. If religion had not allowed science to do its job, disease and sickness would ravage the world. Science has brought us to the point were we can almost reproduce body organs for transplant. Since religion finally permits science to do its job, your son or daughter might not have to wait years and endanger their lives waiting for an organ if something were to go wrong. When you have science and religion paired together, almost anything can be explained, proven, researched, cured, justified, you name it. They are the two things that keep the human mind wanting a better explanation. The more we explore the two, the more answers we will have. In the Scopes Monkey Trials, the people of the small Virginia town were unwilling to except science as a legitimate way to even help explain something as holy as creation. I am glad that we are no longer like that. We try our best to accept science and religion together, the way they were meant to be. Science and religion work together in all aspects of life and we just need to realize that. Take writing this paper for example. God gave me the brain to type the correct words on the screen. Science and technology allow me to type it into a computer where I can easily make changes and prints it off on a sheet of clean white paper. If I had to write it by hand it would not be legible or as grammatically correct. By combining my God given writing talents and the science and technology of the age, I can produce and grammatically correct legible essay. Its amazing what science and religion can do together. Social Issues

Soc112

Soc112 Soc112-X221- Killing Us Softly Essay Justine Slater Professor Greene November 4, 2012 Soc – 112-X221 Killing Us Softly The lecture â€Å"Killing us Softly† gave focuses on how women are portrayed in advertising and our role in society. Her delivery was filled with warm remarks and quick wit. Everything she stated generally came across as very likable to the audience. However her viewpoint is a very specific one, and I think there are other ways to look at the issue. During the speech I found key quotes that I will elaborate and give my interpretation to. Ms. Kilbourne clearly states in the being of her presentation, â€Å"The first thing the advertisers do is surround us with the image of ideal female beauty, so we all learn how important it is for a woman to be beautiful, and exactly what it takes.† Kilbourne says this sarcastically: what she’s really doing here is objecting to the use of ‘ideal female beauty’ and that it is important for a woman to be beautiful as advertisers suggest. By using women with these â€Å"ideal† figures exploiting their bodies, centering attention to specific areas to sell merchandise. Though Ms. Kilbourne made solid points; how does she know that advertisers meant to play the ‘ideal’ women card? Her motive being clear makes me wonder. I was taught that beauty is in the eye of the beholder. My time working as a model I’ve learned that women in a whole are picked apart like meat at a factory. Judged by our frame, color, and texture of our hair, which c ases a ton of despair amongst young women. True enough I suspect, that she should have given credit to some companies who used a variety, that the beauty of the women displayed are the eyes of a vast majority of beholders, and used by advertisers for that reason? After all, she describes them as possessing ‘ideal female beauty.’ What advertisers are doing, of course, is using models they feel will be attractive to most viewers; which is somewhat true but a tad bit shallow at times. In other words, the question of which came first, the ‘ideal female beauty’ in my mind (including Kilbourne’s) or the advertising depicting it, is fairly easy to answer. We all have an innate idea of what is attractive about women in the first place, and advertisers merely use it to their advantage. Researchers know fairly precisely what this ‘ideal woman’ consists of, with measures of attractiveness including hip-to-waist ratio, symmetry, skin complexion, all of the above. It turns out that these things are mostly objective rather than subjective standards of beauty, and the closer one’s partner approaches perfection, the more attractive they will generally be found. KILBOURNE: â€Å"Turning a human being into a thing is almost always the first step towards justifying violence towards that person.† Kilbourn also stated in her lecture â€Å"Turning a human being into a thing is almost always the first step towards justifying violence towards that person.† My first thought was what was she thinking when she actually made that comment. Throughout this video I was agreeing with her but at this statement changed my entire thought process. What I gathered here was that she was saying that women being objectified in general can and does lead to violence toward us. In actuality it seems to be true but as a whole statement and proving that’s why domestic cases happen, I’m not so sure. But is bringing any extra attention to those torso-shaped perfume bottles’ be wrong? Or any of the other products or art pieces which celebrate or depict the female form. I can totally agree to disagree with this. But

Role of Power in Policy Development and Implementation Research Paper

Role of Power in Policy Development and Implementation - Research Paper Example There is a significant role of power in the society. Those people who are given the power to govern have the authority to impose rules, create programs or decide important matters that involve the welfare of everyone. When we try to look around us we see people like the presidents, prime ministers, or kings who are given the power to rule over their countries. When one has power, the authority is given to that person to decide on things in behalf of the whole nation. Major Types of Power Power is being categorized into certain types to determine its nature and the way that it is obtained. French and Raven in the year 1959 (as cited in â€Å"Five Bases of Power,† n.d.) were the social psychologists who formulated the five bases of power, which are the following: Positional Power Positional power is the authority given to people who have a position in an organization or society. It is considered as the most important among all the other types of power. This type of power is comm only present in organizations, appointing an individual to act as the leader so that jobs are performed well. Reward Power The basis of which is the capability of an individual to give rewards to those who deserve to be given one. It is somehow related to legitimate power. Those who are in high corporate position have the power to offer rewards to their subordinates like bonuses, promotions and incentives to name a few. Personal Power Personal power is the power to persuade others through the interpersonal skill of an individual. It is the ability of someone to influence others by simply using their charm to attract people’s attention. Most political leaders possess this type of power. Expert Power This is inherent to those who are intelligent people. The mastery on a specific body of knowledge is considered as expert power. This may bring someone to higher positions like in the government or organizations. Coercive Power This is considered as a negative type of power for it is more influenced by fear. This gives an individual the right to impose punishments and even stop someone from receiving benefits. Examples of Power Experienced In the Society The most prevalent type of power present in our district is positional power. In the field of politics, the power is vested upon those people who qualify specifically for a government position by means of an election. In every district, a governor is elected who serves as the leader and decision-maker. The authority given to the governor is affiliated with great responsibilities. Practically as what the word position implies, positional power is dependent upon the position of an individual. So if the person is into the higher rank like in the case of a governor, then there is greater amount of power given. The higher the position, the greater power is attained. Another common type of power present in the district is personal power. There are many of those successful people who have this quality of building re lationships to other people, through the use of their persuasive and at the same time charismatic approach. Business owners have the ability to influence a consumer’s decision upon purchasing through their flowery statements. Well politicians also have their way of

Discus and Biomechanics Term Paper Example | Topics and Well Written Essays - 1250 words

Discus and Biomechanics - Term Paper Example It was first introduced in the modern sporting event in the 1896 Olympic Games. This maiden appearance marked the dominance of the sport in the Olympic Games (Leigh & Yu, 2007). Moreover, interest in the sport has increased significantly. In Europe mostly, the sport has become a famous trend in field and track competitions. Over the years, the track and field event has featured in major global arenas such as the Olympics and has attracted the participation of numerous personalities and nations (Hay& Yu, 1995). Its development has been gradual. Prior to attaining global significance, early modern participation in the sport was a throw from an inclined pedestal and employed an exaggerated style copied from the old representation of the event. The throw was done from a 7-foot circle. It was until 1928 that the circle was adjusted to the measurements used in the modern sporting events. In addition, the modern sport is divided into the men and women categories. The two divisions differentiate in the weight and size of the discus used. The disc has a diameter of 8.16 inches. The thickness should be 1.75 inches (Hay& Yu, 1995). The discus is made of wood or a material with similar properties. The outside of the discus is created with metal rims and small brass plated on its sides. The weight of the discus must exceed 2 kg. In 1928, the sport was included in the women’s track and field events. However, a small discus was used for women. The discus weighed 2 pounds 3.2 ounce (1kg). It measu res 7.1 inches (Hay& Yu, 1995). The major objective of the sport is to increase the participation of athletes in track and field sporting events (Hubbard & Cheng, 2007). In addition, its adaption as an Olympic event had the objective of retaining its relevance considering its great history. The creation of the sport was based on the aim to include more sports disciplines in the track and field events. Its purpose in has been influenced by the fact that the